Kai Media is based in South Africa and works with owner-run private practices. The work is operations, not clinical: the phone, the quote that goes quiet, and the admin the owner does after hours.
Most of the work so far has been dental. What I've learned there — medical scheme billing, treatment plans that go quiet, a front desk of one — turns out to look much the same in optometry, physiotherapy, dermatology and veterinary practice.
The business is built around a position that costs me revenue: most of what gets pitched to practices is either already in the software they own or solves a problem they don't have. Saying that out loud on a free call loses me sales. It also means the practices I do work with already trust the number in front of them.
The work itself is operations audits, and this is how the work runs.